Google Ads ROI Calculator
Estimate your marketing returns based on typical performance metrics.
Input Metrics
Adjust these sliders to simulate different scenarios.
$500
$2.50
15%
Percentage of visitors who become leads.
30%
Percentage of leads you turn into paying jobs.
$450
$250
Optional monthly fee to cover website upkeep, reporting, and client management.
Projected Revenue
$4,050
From 9 estimated jobs
Projected ROI
440.0%
$3,300 net profit (before labor/COGS)
Break-even Timeline
How long it takes to earn back your monthly costs.
Total monthly cost
$750
Ad spend + maintenance
Net profit / month
$3,300
After ad + maintenance
Time to break even
~7 days
(~0.2 months)
Funnel Breakdown
200
Clicks
$2.50 / click
→
30
Leads
$16.67 / lead
→
9
Jobs Won
$55.56 / job